If you are really good with numbers and strategies, then you have found a profession that suits you perfectly. Plus, you will still be able to get paid well to do what you love as a traffic manager.

Find out now what a traffic manager does and how to earn a great salary. Earn from R$1,040,000 per month to work with what you love and without leaving home.

A traffic manager is a professional responsible for managing and optimizing advertising campaigns on digital platforms, such as Google Ads, Facebook Ads, Instagram Ads, among others.

The main objective of this professional is to increase qualified traffic to a website or landing page. In other words, to attract more visitors who are interested in the product or service offered by the company. This is done by creating and monitoring ads that effectively reach the target audience.

The traffic manager must therefore have knowledge of campaign optimization techniques, data analysis, audience segmentation, A/B testing, in addition to always being up to date on trends and changes in digital advertising platforms.

Finally, other responsibilities of the traffic manager may include:

The average salary for a traffic manager in marketing can vary greatly depending on the region, the company and the professional's level of experience.

However, according to data from the job site Catho, the average salary for this position in Brazil is approximately R$4,000 to R$8,000 per month, and can reach higher values in larger and more renowned companies.

It is important to highlight that the professional's previous experience can significantly influence their salary, as well as their knowledge and skills in marketing traffic management tools, such as Google Ads, Facebook Ads and other digital advertising platforms.

Furthermore, the ability to implement successful strategies and generate results for the company can also be an important factor in determining salary.

There are several ways to find traffic management jobs, some of them are:

Regardless of the method you choose, it is important to prepare a well-written resume and cover letter that highlights your skills and experiences relevant to the traffic manager position. In addition, it is recommended to prepare for possible interviews by studying the company and the area of activity.

These sites often have a job search section where users can search for jobs based on a range of criteria, such as job title, location, industry and experience.

Employers can post vacancies directly on these sites or through recruitment agencies, for example. Therefore, to find traffic manager vacancies, you can use keywords such as “traffic manager”, “marketing traffic manager”, “traffic manager” or “traffic specialist”.

LinkedIn also has additional features to help users find relevant jobs based on their profile and experience. For example, users can sign up for job alerts to receive notifications of new jobs that match their profile.

In addition, LinkedIn also offers a number of features to help users improve their online presence and increase their chances of landing a job, such as the ability to build a network of contacts, share relevant content and participate in discussion groups.

To specialize in the area of traffic management, there are several options for courses, training and certifications available. Some of the main ways to specialize in this area are:

Regardless of which way you choose to specialize, it is important to stay up to date with new trends and changes in the area of traffic management, for example by participating in events, webinars and networking groups.